What is the primary role of Salesforce Data Cloud in a customer data platform architecture?

• A. To replace all external systems with Salesforce-only datasets.
• B. To provide real-time operational dashboards without data governance.
• C. To consolidate, unify, and govern customer data from multiple sources into a single, actionable customer data graph for activation across Salesforce and external systems.
• D. To perform archival storage without data activation.

Answer: (C)