When setting up the data source object or schema corresponding to the data set that you're importing, which category would you select when bringing sales order data?

• A. Profile Data
• B. Engagement Data
• C. Party Data
• D. Other Data

Answer: (B)

Engagement Data. Sales order data represents a customer interaction with the business—a transactional, behavioral record of how a customer engages with products and purchasing processes. This type of data captures actions and activities, which is the essence of engagement analytics. In contrast, Profile Data covers static attributes like name and contact details, Party Data focuses on identities and relationships, and Other Data is a general catch-all. So bringing in sales orders aligns with capturing customer engagement through transactions.