Which object stores derived metrics used in reports?

• A. Calculated Insights
• B. Data Models
• C. Data Lakes
• D. Segments

Answer: (A)

The main idea here is that derived metrics—calculations built from base data used in reports—are stored in a dedicated, reusable place so reports can reference the same values consistently. This object is Calculated Insights. By keeping these computed metrics in one place, you avoid redoing calculations in every report and ensure uniform results across dashboards.

Data Models define the structure and relationships of data, Data Lakes hold raw or semi-structured data, and Segments group records for targeting or analysis. None of these are specifically for storing derived metrics used in reports, which is why Calculated Insights is the best fit.