Which statement about match rules is NOT true?

• A. They establish criteria for relating source Individual records to each other.
• B. They produce a record called Unified Individual.
• C. They make use of most standard and custom attributes mapped to the data model.
• D. They can only be used with standard attributes mapped to the data model.

Answer: (D)

Match rules define how to identify when two source Individual records refer to the same person and how to connect them to form a Unified Individual. They set the criteria for relating source records to each other and drive the creation of a single, consolidated view. They rely on attributes that are mapped to the data model, and this includes both standard attributes and any custom attributes you’ve defined. Therefore, stating that match rules can only be used with standard attributes is not true—the rules can incorporate custom attributes as part of the matching criteria, allowing you to tailor identity resolution to your data.